Selected Case Studies &
Writing Samples
I’m a content designer and strategist specializing in customer-first fintech UX, loyalty systems, and brand voice.
Past experience includes work for Chase, Dell, Bonterra, Square, and more.
Square,‘Talking Squarely’ and ‘Paying It Forward’ Podcasts | Content Strategy
As part of the NewsCred/StudioID team, I contributed to the content strategy for Square’s first podcast products: Talking Squarely and Paying It Forward.
Dell, “Innovation or Irritation? The future of new and disruptive technologies” | Writing
From AI to cryptocurrency to immersive tech experiences, tech has come incredibly far in just the last 20 years. How has the tech industry fostered such a forward-thinking environment, and are there any downsides to the massive leaps in tech we see today?
3 tech futurists discuss AI, immersive experiences, quantum and the responsibility that comes with progress.
Dell, “Empowering women in tech to build equity in innovation” | Writing
Anne-Marie McReynolds has a varied and impressive background: former photojournalist, multi-patent holder, human-autonomy engineer, and more. We got to talk at length about her current role heading up a team at Dell Technologies' Technology and Innovation office and her extracurricular activities as a mentor and impact coach for TechWomen.
Dell, “Getting efficient to maximize business and environmental impact” | Writing
Sustainability and environmental impact are two of the biggest buzzwords in corporate responsibility. I spoke with the head of Dell's #GetEfficient Initiative about building scalable frameworks for organizations across industries and how innovation will be a cornerstone of evolving green goals.